While smartphones seem to battle for larger and larger displays every year – they’re an anomaly. Technology on the whole has been consistently shrinking since the 1961 invention of the microchip. Now, as nanotechnology leads us to the next major …
My Drill Is Smaller Than Yours (Let’s Talk Compact Tools) Read More »
You know who you are. That’s why you’re reading this article. But let’s be honest, we’ve all been there. Whether it was over-engineering a project, over-engineering dinner (we’re looking at you, Heston), or over-engineering our last holiday, if you can …
Sometimes the lightbulb moments happen – you’re walking the dog down the street and something lights up. Your invisible antennas receive an amazing idea and you can’t wait to begin! However, more often than not, new ideas don’t begin this …
What is Skunkworks? Throughout history there have been pivotal moments where small teams of dedicated individuals have come together with a common purpose – to achieve the seemingly impossible. One of those moments was in 1943. Lockheed Aircraft Corporation was …
The Australian government recently introduced new safety laws and standards for consumer goods that contain button or coin batteries supplied to Australia. These come into effect 22 June 2022. We have provided a summary below, but encourage you to find …
New Australian Standards For Products With Coin Batteries Read More »
Get crucial feedback during the product development process. If you’re familiar with the Product Development Process, you’ll understand the term “prototype” and how important prototyping is throughout the entire design process. From the first proof of concept, right through to …
Are we more willing to innovate and change? Will this shape our lives for the better? Who would have thought that 2020, the year of the lockdown, would change our daily living rhythms permanently? We had our lives turned upside …
Innovation post COVID – Has 2020 sparked our appetite for change? Read More »
Like All Great Relationships, A Common Purpose Creates Lasting Success. Over the years of establishing client-designer relationships around the world, we can share our thoughts on what each party should bring to the relationship in order to create successful products. …
Establishing An Exceptional Client-Designer Relationship Read More »
Instantly Scale Your Development Capacity, Build Intellectual Property Rapidly And Maintain Your Competitive Edge. Product development is a team sport. Designing, prototyping, engineering, manufacturing and marketing your product will require input and guidance from many people. While you’re in control, …
Why Partner With a Fully-Resourced Product Design Team? Read More »
Your Product’s Design Is The Silent Ambassador Of Your Brand. Imagine you’ve just launched a product. The better you’ve addressed your customer’s needs, solved their problem, and given them the satisfying experience that your brand represents – the more likely …
How Great Product Design Simplifies Your Marketing Strategy Read More »
